A pet airheaded pundit drop dead fully Oliver Stone this week while nearer to domicile the Macalope takes some elision to Jason Snell ’s view on opening move up the iPhone . Finally , the chocolate-brown and furry one comes to the defense of the party we all love to sound off .
No , you do n’t win anything for guessing it ’s AT&T. How severely wasthat ?
SOYLENT GREEN IS MADE OF APPLE!
The Macalope bang some readers are commonplace of hearing about Rob Enderle . He ’s crazy ! We get it !
But it ’s more than that . Rob works in crazy like other artists work in the Great Compromiser or pastels . The man is a passe-partout of the medium . And his latest piece , Apple Did n’t Beat Microsoft , Robbie Bach Did : Apple ’s Secret 5th Column , turns the dial up to 11 .
Sure , most of it ’s just making lame excuses for why Microsoft and Dell — who just happen to be clients of his — have had none of Apple ’s successes of late . But going so far as to intimate Apple has moles work in these party make for them down from inside ? Wow ! Even the Macalope does n’t go in for that kind of elaborate palaver . Which is weird because he ’s the one who admits to being mythological while Rob , we ’re led to consider , is purportedly a real person .
Recalling the time Dell was fit to make its own iPod - toss off MP3 player , Rob say :
Information got leaked , and Apple ’s supporter turned percept of the product so negative that Dell never resign it .
Oh , path to go , Apple supporters . You probably saved Michael Dell $ 40 million dollars or something . squeamish .
translate more …
But when a strong have sex up everything — a firm made up of people from Apple who should have learned from Jobs the right fashion to do affair — you set about to wonder if there was a design , and whether Apple was behind it .
Yes ! You adjust your tin foil chapeau , add another tick mark to one of the many , many mainsheet of paper on the paries of your good room that diagram the conspiracy in scrupulous item , consummate with newspaper snip and grainy photographs … and youwonder .
Like most nuts , Rob believe it ’s the fact that he ’s special that countenance him to see what others can not .
At the time , I was working for ROLM , a company that Siemens had purchased from IBM ( NYSE : IBM ) , in the competitive intelligence organization . This is the bodied equivalent of the CIA .
Enderle . RobEnderle . He likes his succus box shaken , not stirred .
Probably because it ’s really hard to stir them with that slight trivial wheat .
However , I was also — as fortune would have it — in burster of security for our variance , and I was a underhand SOB .
They do n’t call Rob theDoug Neidermeyerof the technology manufacture for nothing . As an away , did you know that the histrion who play Neidermeyer went on to flirt the Master inBuffy the Vampire Slayer ? It ’s truthful . And he now works undercover for Apple at Microsoft .
No , that last part ’s not reliable . Or is it ? How deep does this go ? !
Microsoft ’s Entertainment and Hardware Division : An Apple Fifth Column ?
Wait , if that ’s true then how amount we never gotHalo 2orHalo 3on the Mac ?
Google essay something similar with the now killed Nexus One , which made me wonder if Apple has folk in Google ’s camp .
Not Google , too ! They were so young and full of hope ! DAAAAMN YOU , APPLE !
Rob goes on to tie together the “ evidence ” that shows pretty much every misapprehension made in technology over the last 10 years can be tied into hisGrand Unified Theoryof Apple’sInternational ConspiracytoSteal Our treasured Bodily Fluids .
The Macalope ’s a little implicated , Rob . What do you do for an encore after a piece like this ? require the convention of a committee to research sedition within the technology manufacture ?
Why do n’t we just cut to the chase and enquire , “ At long last , have you no sensation of decency , sir ? ”
Right answer, wrong inputs
Macworld ’s Jason Snell believe it’stime for Apple to give up the iPhoneby adding a simple switch buried in the preference that would provide user to install apps from sources other than the App Store .
Jason ’s a smart cat who wear off prissy shirts and the Macalope ’s not die to argue with his conclusion one bit . He loves the idea and thinks Apple should do it simply because it increases the usefulness of the equipment .
What the horny one does take elision to , however , is Snell ’s argument that Apple should do it to fight the perception — held by mass who do n’t know what they ’re spill the beans about — that the machine is so closed you ca n’t view a PDF on it .
First of all , that ’s not a technology problem ; that ’s a marketing problem . But second , it grease one’s palms into the notion that Apple should create machine force back by the whims of badly - informed critics . That ’s not the Apple that the Macalope knows and loves . If Apple were the kind of caller that did that , we ’d still be lugging around laptops with floppy drive and PS/2 connectors .
We , as Apple client , do sometimes give a toll for favour a company that thinks it knows well than you do what you need ( the Macalope ’s still looking to discharge some DVD - RAM disks and blueberry - colored peripheral if anyone needs any ) . But vision is not created by committee .
Thanks for nothin’!
AT&T eventually announced new data plan admit tether this week , but alternatively of being greet as liberators , everyone whined and complain about them .
The Macalope loves to heap crap on AT&T — it ’s fun and the company does at multiplication seem like areal jerk — but in this one instance he ’s going to come in to the wireless supplier ’s defense . But just this once !
There ’s no motion that AT&T has set up this biz of 12 - dimensional data - plan chess game in its own favour , but that does n’t mean it wo n’t also work out nicely for a lot of its customers . By creating an entry - level plan , AT&T cut back the price of a declaration by $ 15 per month for lightheaded data point users . And while outright data is go , free-base on the usage chart thatsome peopleyou’dconsider to be laboured usersare sharing , even their monthly fees will go down by $ 5 . It seems improbable that a muckle of people are go to go over that 2 GB cap .
Then there ’s tethering .
About the $ 20 charge to “ enable ” tethering , John Grubernotes :
AT&T ’s $ 20 charge just to enable tethering is bull * * , but even combined with an iPad 3 G data design it ’s a lot cheaper than a MiFi …
As a thing of fact , the remnant resultisfairly competitive . Virgin Mobile , one of the lowest - price alternative to tethering , charge $ 40 a month for 1 GB of bandwidth . With AT&T you pay $ 5 more a month but you get double the bandwidth ( which , true , you have to share with your speech sound , but you also do n’t shell out anything for a USB modem ) .
A lot of people — Gruber included — point to the Rogers plan in Canada , which does not charge for tether . Why did n’t AT&T do that ? Huh ? ! Why did n’t it ? ! belike because it’sevil !
Yeah , the funny matter about that architectural plan is thatit ’s not useable in the U.S.It seems somewhat inordinate to expect AT&T to match a program it does n’t actually have to vie with . You would n’t require your boss to come to you one day and say “ Ted , we point out that scheme administrator make alotless in Bangalore so we ’re cutting your pay to $ 18 a week . ”
You would n’t like that at all . Which is why they ’d never do it . They ’d just outsource your task .
OK , maybe that was a risky example .
But the stage is , we ’d deride anyone who expected Apple to extend a better passel out of the goodness of their heart and soul , so why should we expect AT&T to ?
