Despite the want of an updated feeling for the iPhone 4S , the latest revision of Apple ’s smartphone continues to catch consumers ’ eye . consort to one recent survey , requirement for the iPhone 4S is outstripping its challenger by a healthy perimeter .
Market research house ChangeWave Research has releaseda survey of 4000 North American consumers , show that among those preparation to bribe a Modern smartphone in the next three months , 54 pct say they will opt for an iPhone . While that number is down 11 percentage points since ChangeWave ’s September 2011 survey , the company also note that Apple ’s tether is the highest it ’s ever had two month after a major firing .
The cheeseparing competitor to Apple is Samsung , which itself has gained an impressive 8 per centum point among prospective emptor , rising to 13 per centum . ChangeWave impute much of that success to latterly released Galaxy Nexus , which also happen to be the first U.S. 4 thousand phone that runs Android 4.0 , colloquially dubbed Ice Cream Sandwich .
Other manufacturers have n’t been so golden : RIM has cut down to an all - time low of 2 percentage , while HTC is down from 6 percent to just 3 percent . Surprisingly , Motorola , which had antecedently seen 4 after part of declining figure , take a hop somewhat , gaining two peak to clock in at 7 pct . Its case might have been helped by the recent acquisition of Motorola ’s earpiece naval division by Google , which pass terminal favorable reception in November .
What lies behind these numbers ? Unsurprisingly , the plan - purchase number seem to concur nicely with the customer atonement estimate that ChangeWave tracks . The iPhone continues to please its exploiter , with 75 percentage of current owner discover themselves as “ very quenched . ” Samsung and HTC tie for 2d with 47 pct , and Motorola shack at 45 percent . Beyond that , 31 per centum LG users report themselves very satisfied substance abuser , with Nokia at 23 percent , and RIM bringing up the rear with just 22 per centum , its low ever evaluation .
While satisfaction ratings for iOS and BlackBerry user bear over ( since only one companionship makes phones for each operating system ) , 47 percent of Android user said they were very quenched with their phones . ChangeWave says 32 percent of all Windows telephone user identify themselves as very satisfied , but there ’s a vainglorious dislocation between user of the old Windows Mobile OS , just 12 percent of whom said they were happy with their phones , and the new Windows Phone OS , which garnered a 55 - per centum very slaked rating . Still , that last bit has not yet understand into a major cut-rate sale hike for Microsoft and its partner .
As for Apple , we ’ll regain out exactly how well the iPhone 4S is doing later this month , when Appleannounces its first - quarter financial result on January 24 . That one-quarter will not only report the first iPhone 4S sales , but will also include the late vacation season — so have a bun in the oven a pretty significant jump in sales , thanks to indite - up demand and talent - gift .
