Apple CEO Tim Cook welcomed the crew for joining him in San Francisco . He started by talking about the post - PC revolution , bring up Apple ’s three smash hit products : The iPod , the iPhone , and the iPad — the focal point detail of Wednesday ’s event .
Cook talk about Apple ’s retail efforts , as a space where people can chance upon and explore their twist before purchasing them . Apple ’s newest store in Amsterdam is the company ’s largest store . “ There were a few hoi polloi who were waiting to see the inside of the store , ” Cook jest in front of a pic of a very crowded store opening . Other illustrious stats : Apple has 362 retail storehouse worldwide , with 110 million visitors in Q4 2011 .
On to some Modern products ! Tim Cook herald iOS 5.1 , available on Wednesday . The raw mobile type O include a number of update , let in Siri ’s ability to speak Japanese , a unexampled camera cutoff in the lock screen , and more . Read more about iOS 5.1 here .
The first computer hardware announcement for the day was Apple ’s third - generation Apple television set . The new Apple TV look just like its predecessor , but features a fresh exploiter port with iOS - alike buttons ( as seen above ) . The set top box also sports a new A5 chip , make it potential to watch 1080p video . For more about the Apple TV , agree out our FAQ .
It ’s what everyone ’s been hold back for : Apple ’s newest iPad . While we were all incorrect about the iPad ’s name — Cook and crew have-to doe with to the machine only as “ the iPad ” or “ the new iPad”—Apple ’s third - genesis tabletdid get a issue of ironware updates that many expect …
Apple senior frailty president of worldwide marketing Phil Schiller charter the stage to blab out about the third - generation iPad ’s newfangled features , most importantly the unexampled Retina display . The iPad has a 2048 by 1536 pixel presentation , to be precise , with 264 pel packed into every inch of the tab ’s 9.7 - inch display .
“ For the first prison term , an iPad has a mellow solving than even the show behind me , ” Schiller said on Wednesday . show more about the iPad ’s unexampled Retina show .
The third - generation iPad also got a speed cost increase with Apple ’s latest A5X chip , an upgrade from its A5 herald . The A5X is a dual - core processor that feature quad - nitty-gritty graphics .
According to Schiller , the A5X offers four metre debauched functioning than the Tegra 3 central processor and two sentence the public presentation of the A5 . While nontextual matter performance is greatly better , allow ’s be clear that the third - coevals isnota quad - core equipment .
The iPad ’s rear - face camera got a megapixel rise with what Apple dubbed the iSight camera . At 5 megapixels , the iPad ’s back stern - facing television camera feature an elucidation sensing element , an IR filter , auto - exposure and – focus , and more . It can also record HD video at 1080p resolution . The front - facing tv camera stay VGA for FaceTime calling and nimble shot .
The iPad did n’t get the iPhone 4S ’s personal assistant Siri , but you will be able to use the tablet ’s microphone for bid anywhere a keyboard can be used . For example , message , emails , and more .
The new iPad is the first Apple gimmick to get admittance to the 4 1000 LTE connection , useable from AT&T or Verizon . This mean that the third - generation iPad will get as much as ten metre truehearted speeds compared to 3 deoxyguanosine monophosphate access . All iPad will also extend 3 G backup and can serve up as a personal hot spot .
To show off its graphics H.P. , Apple had developer use the third - generation iPad for some high - powered apps . Here , Epic Games ’ United States President , Mike Capps , shows the crowd the new Infinity Blade : Dungeons .
On the productivity side , Apple updated its iWork apps for iOS . Keynote , Pages , and number all got updated feature that take advantage of the third - contemporaries iPad ’s Retina video display , let in new 3D charts and animations , builds and transitions , and more . The apps are usable now for $ 10 on the App Store .
Apple reaffirms that the iPad is a tool for media introduction and consumption with its new GarageBand , iMovie , and iPhoto iOS apps . GarageBand adds smart string , keyboard , and drums ; a promissory note editor in chief ; and a feature film predict ‘ Jam Session . ’ It ’s now potential to create picture trailers with iMovie , new flick templates , and more . The new iPhoto app stimulate a bit more tending …
Apple ’s principal architect of television , picture applications Randy Ubillos occupy the phase to show the crowd what iPhoto for iOS has to offer . The $ 5 app gives users an wide suite of motion - based editing tools , apportion capabilities , and more . study our deeper look at iPhoto for Io here .
To fetch up off the event , Phil Schiller put up the toll of the third - generation iPad and the now - reduced price of the iPad 2 . Now , who are we going to see in rail line on March 16 ?
