Privacy and engineering science group generally applauded a widely - ranging colony between Facebook and the U.S. Federal Trade Commission over the societal - networking site ’s privacy practices .

The FTC alleged that Facebook repeatedly deceived users by saying their data was private when it was n’t .

The settlement , announced Tuesday , seems “ very comely ” on balance , said Marc Rotenberg , president of the Electronic Privacy Information Center ( EPIC ) , a privacy group that spearhead a ailment file against Facebook at the FTC virtually two years ago .

Rotenberg , however , called on the FTC to require Facebook to roll back changes in its data share-out practice made in December 2009 . Facebook changed “ its users ’ privacy preferences without their consent , ” making some individual info world , he say .

The closure does n’t come out to take Facebook to bushel those privateness options , Rotenberg said . “ The pragmatic event is that the party will be able to proceed to habituate and grocery and disclose info from users that we consider was improperly receive , ” he said .

The settlement should give Facebook users greater control of their info last forrad , Rotenberg aver , but the U.S. has no comprehensive privacy law . That means other online companies are not subject to this colony , he say .

The settlement requires Facebook to make a comprehensive privacy program and to open itself up to independent audited account of its privateness practices every other year for 20 years . The correspondence bars the company from making misrepresentations about the privacy or security measure of consumer ’ personal info , and it requires Facebook to obtain consumers ’ consent before making changes that override privacy orientation .

The closure also postulate Facebook to prevent anyone from access a user ’s information no more than 30 days after users have deleted their accounts .

The FTC ’s small town is as secure as the agency could reach , say Jeffrey Chester , executive director of the Center for Digital Democracy , another privacy group . Facebook go on to be “ in the middle of an expansive data accumulation organisation , ” Chester said . “ Since 2007 , the social media giant has purposefully worked to erode the concept of privacy by artfully claim users want to share all their personal entropy . ”

The settlement could allow privacy and consumer groups to drive Facebook to recrudesce better secrecy practices , but those grouping will have to be open-eyed , Chester said .

“ I believe Facebook will try and stay the largely invisible to users tactics that harvest and distribute tremendous amount of information about users and their networks , ” he said . “ Privacy groups will have to work overtime to stress and keep the FTC zeroed in on Facebook ’s future practices . The societal giant clearly wanted to get past this so it could cash in out via an initial offering . ”

There have been press reports this week that Facebook is think an initial offering .

The FTC does not have self-assurance to fine Facebook for unjust and deceptive business organization practice session , official at the agency said . But Rotenberg and John Simpson , consumer pleader at Consumer Watchdog , said fines should be available in face like this .

“ This is an important footstep forward by the FTC in insure consumers ’ privacy , ” Simpson say . “ The provision for privacy audits of Facebook over the next 20 years is a meaning and important safeguard . Nonetheless , give the litany of Facebook ’s wanton failure to prize its exploiter ’ privateness and its flagrant deception of its practices , there should have been strong fiscal penalization . ”

The American Civil Liberties Union praise the settlement but called for a comprehensive concealment law in the U.S.

E - commerce business deal chemical group NetChoice grant the FTC and Facebook a “ polite golf clap ” for the agreement . A common agreement between a company and the FTC is preferable to new privacy legislating , thegroup aver in a blog position .

“ But there ’s a risk with agreements that are force more by media melodrama than consumer concern : It can pressure formerly innovational companies to involve regulators for a license slip before rolling out fresh features and free services , ” NetChoice say .