In the Clarence Shepard Day Jr. leading up to the Photo Marketing Association International deal show in Orlando , FL . , Hewlett Packard announce a newfangled printer shoot for square at a burgeoning market for printer manufacturers — the advance amateur . The Photosmart 8750 gives client the power to publish professional quality picture at abode with the same quality that would once take a more expensive printing solution .

“ We ’re realize that we are in the simulacrum business enterprise , not just the print business , ” Hugh Amick , Worldwide Graphics Segment Manager , Hewlett Packard , told MacCentral . “ We need the great unwashed to understand the benefits of printing at home . ”

Vyomesh Joshi , executive frailty president , Hewlett Packard Imaging and Personal Systems Group , said that 36 billion image would be printed in 2005 , with more than 60 per centum of those being printed in the home .

“ We believe we can go from consumer to the professional and do it in a very consistent fashion , ” say Joshi .

The Photosmart 8750 can produce pictures as large as 13 x 19 inch in or so three - and - a - one-half minutes and print 4 x 6 - inch shot in as little as 29 seconds , according to HP . Its nine - ink system utilize HP ’s fresh Blue Photo inkjet pickup , which enhance the blue specter in all output . This , according to HP , is going to be a immense benefit for consumers .

“ sorry is the most tender colour to print , ” say Amick . “ A lot of the characterisation multitude take are outside with the sky , pee or both — this applied science will make a real dispute . ”

The 8750 features USB 2.0 and Ethernet ports , with 802.11b / g or Bluetooth wireless connectivity usable through optional adapters , PictBridge technology for direct printing from compatible camera and slots that accommodate CompactFlash Type I and II , Secure Digital , MultiMedia Card , Memory Stick , xD - Picture Card and USB flashbulb drive . HP will ship the printer in April with a US$ 499 price tatter .

With the printers power to treat retentivity card straight from the camera , HP is give consumer the alternative of bypassing the personal computing gadget in all — a move HP believe will make getting digital figure of speech to print much easier for some consumer .

“ The customers are n’t always computer literate , ” said Amick . “ If we take the electronic computer out of the equivalence , we extinguish a huge number of potentially complicated steps .

With their printing customer , HP said they are handle and answering the challenges from its customers .

“ HP is not just about printing , it ’s about share — we are listening to our customers , ” tell Amick . “ Our challenge is to make it easy , affordable and with he good quality that we can . ”

Amick believe that , in addition to the printing machine , paper and ink also play a huge role in how customer photos will look come out of the printer and over the year .

“ It by all odds is a science trying to get the right combination of ink and paper , ” say Amick .

“ We will transfer this secret plan , ” said Joshi . “ We are the leaders and we will rest the leader . ”