Nokia tightened its traveling bag on the orbicular roving phone market in the second quarter of this year , lead vantage of a lurch by Motorola and impregnable demand from emerging markets around the world , a market research work said Thursday .
Motorola was the only one of the top five vendors to lose marketplace contribution when compare against the second quarter of 2006 , despite a strategy of cutting price to economize its 2nd - spot ranking , concord to figures from analyst firm Gartner . The society terminate up with a 14.6 percent market portion , scantily ahead of third - place trafficker Samsung Electronics with 13.4 percent , followed by Sony Ericsson with 9 percent and LG Electronics with 6.8 percent .
By contrast , Nokia used its dominant 36.9 pct contribution of the market to lead off sell more - expensive products , such as the N95 it launch in March , a high - end earpiece with features like build up - in GPS ( global positioning system ) , a 5 - megapixel camera and a MP3 medicine actor . The company did stumble in the first place this month when it issued a massive cell - phone battery recall after reports of overheating and then commit to offering free permutation for up to 46 million batteries .
Overall , the cell - headphone market visit sales event rise by 17.4 percent to 270.9 million units in the 2d quarter of 2007 , thanks mostly to sales maturation of 40.7 percent in Asia - Pacific and 24 percent in Latin America . Sales in matured markets were much tiresome , stand up by only 7 percent in North America , 10.3 percent in Japan and 11 percent in Western Europe .
Those tendency will probably proceed through the third quarter given that Motorola is unlikely to find its previous market part in the 20 percent kitchen stove until it makes substantial change to its ware portfolio , harmonise to Carolina Milanesi , Gartner ’s research theatre director for peregrine devices .
Indeed , Motorola lay off 4,000 workers in May and announced a second - quarter loss of US$ 28 million in July . administrator promised to increase their investment in product development to retake mislay profits .
However , any future forecast for the mobile phone market place will let in a raw instrumentalist , Apple , which launch its iPhone in the U.S. on June 29 , just two day before the closing of the second quarter . Because of that timing , Apple made very little wallop on diligence ranking for the period . That painting could change fast in the 2nd one-half of 2007 , since the iPhone saw impregnable sales in the U.S. and could launch in Europe as early as September , Milanesi said .