Ice Cream Sandwich , the latest translation of Android , is likely to ease the atomisation of the operating organisation , some machine executives said on Thursday .
Google unveil Ice Cream Sandwich last calendar month in the Galaxy Nexus , set to go on cut-rate sale this calendar month in the U.S. , Europe and Asia . The new OS achieves much of what equipment makers have been trying to reach by augmenting former Android release on their own , which has produce dispute among versions on the market , harmonize to some verbaliser on a panel at the Open Mobile Summit in San Francisco . gadget makers and attack aircraft carrier have customized Android for their own purposes since it was introduced in 2007 .
The new OS direct Android “ dramatically forward , ” said Kevin Packingham , senior frailty president of product institution at Samsung . Among other things , it necessitate no physical button and include a feature for swiping applications programme off the screen .
“ There has been some fragmentation with Android , since it ’s been on such a quick growth pace … now that , I think , a set of those baseline capability are uncommitted , that that fragmentation will continue to decrease over clip , ” Packingham said .
Samsung and Google co - uprise the Galaxy Nexus and Ice Cream Sandwich side - by - side in the same construction . But another Android French telephone Lord also praise the new OS .
“ They totally quicken their user experience , ” said Jinsung Choi , a senior vice president at LG . “ Probably that will make our life a fate well-heeled … we do n’t demand to make any modifications . ”
Also on Thursday , all the executives on the panel , who represented Samsung Electronics , LG Electronics , ZTE and Sony Ericsson , tell they do n’t have a bun in the oven any sick core from Google ’s planned acquisition of Motorola Mobility . Some even expect it to benefit the Android gimmick ecosystem .
The plenty , which is look to close by former 2012 , would give the creator of Android control over a fundamental competitor for French telephone using the O . But none of the executives voiced headache when ask his view of the hand .
“ By having their own developing shop with Motorola , I think it really benefits all of us , ” suppose Samsung ’s Packingham , who work for the biggest Android gimmick Divine . With a handset maker under its ownership , Google will be able to give third - party Android developer access to important hardware feature as they developed for futurity Motorola phones and pad of paper , Packingham said . Developers desire to be capable to use features such as improved television camera and location capabilities , he suppose .
“ It ’s problematic to get behind the conniption and really estimate out how to expose those Modern , innovational technologies to developers , ” because doing so would unwrap Samsung ’s future computer hardware specification to its competitors , Packingham said .
Google is only buying Motorola to acquire its patent and protect the Android ecosystem from intellectual - place lawsuits , said Jan Uddenfeldt , chief technology police officer of Sony Ericsson . It wo n’t merge the Motorola and Android organizations and give the French telephone business an inside track , Uddenfeldt say . “ The last matter in they would like to find is to make a vertical . … that would only destruct the mart share for Android . ”
Asked about the future of characteristic earphone , the less capable and less expensive handsets that preceded smartphones , most of the panelist said there will stay on a grocery store for them . While smartphones make up 30 percent to 40 per centum of whole sale for ZTE , feature phones still make up about 60 percent , said Lixin Cheng , CEO of ZTE USA . For one affair , they are popular with consumers who choose a physical keypad to a touch screen , he say .
ZTE is developing a “ feature article phone with a smartphone - like experience ” that will go on sale from a U.S. carrier before Black Friday , Cheng said . Black Friday is the day after Thanksgiving and the traditional first solar day of the vacation shopping season in the U.S. , falling on Nov. 25 this year .
“ The so - ring feature phone and smartphone is always proportional , ” Cheng said , point out that there are phones now in development being ring “ superphones . ” “ The smartphone today could be a feature phone tomorrow . ”
