It ’s only been a workweek since Apple Vision Pro was revealed to the world , and the mixed - realism headset already has an identity crisis brewing . According to a report byMyDrivers , the moniker “ Vision Pro ” has been trademark in China by Huawei , a maker of electronic devices .
The earmark states that Huawei has exclusive right from November 28 , 2021 , to November 27 , 2031 . Huawei has a Visionline of televisions , which is probable what the Vision Pro trademark is for , but the company also has a line of eyewear with build up - in Speaker and microphones for listening to medicine and take call .
Before the WWDC23 keynote , surmise was that Apple ’s headset would be called “ Reality Pro”and the operating organisation , which is call up visionOS , would be “ xrOS . ” It ’s indecipherable if Apple changed the names at the last arcminute , or if the rumour name were used to suss out people leaking info to the medium . It ’s also not clear whether China trademark jurisprudence would permit the Vision Pro name since there is an Apple logotype hang on to it .
Apple is n’t raw to stylemark issues . The most notorious one involved the iPhone , a earmark that was have by Cisco at the metre of its unveiling in 2007 . The two companies eventually came to adeal that lets both of them use the iPhone branding . Details of the peck were not unloose , and Cisco eventually stopped using the iPhone brand for its IP phones . Apple has also had severaltrademark contravention with Apple Recordsover the age .
If the companies do n’t pass on an agreement and court rule in favor of Huawei , Apple would n’t be able to sell the Vision Pro in China . Apple could release the Vision Pro under a different name , though that ’s very unlikely . It could also call the headset something different in China — it ’s not known if “ Reality Pro ” is trademark by another company in that country — but Apple like to have consistent stigmatisation , so it ’s more probable that Apple and Huawei will end up in court of law before eventually agreeing to a deal .
