Apple is gear up for the summer Olympics in Rio de Janeiro like everyone else in the worldly concern , and the company ’s contribution is a little something particular : modified version nylon Apple Watch bands that pay protection to 14 competing nations .
alas , you ca n’t bribe them anywhere Apple Watches are sold , or even govern them online . Apple is selling these special straps only in Brazil , in just one memory : the VillageMall Apple Store in Barra de Tijuca . That means if you befall to be in Rio to catch the games and pick up one of these Olympic - themed band , which will retail for $ 49 , you could likely make a killing by reselling what is likely to be a assay - after payable ( or you could just fatigue it around and show your sexual love of body politic or something ) .
GQ first reportedthe launching of the particular variation bands , which go on sale in early August . The issue noticed that Team USA sprinter Trayvon Bromell has been sporting the American - themed Apple Watch strap — he twirp a photo of the snazzy band on his wrist this hebdomad .
Ready for rio ! pic.twitter.com/p8PKJ3o5Fs
Why this matter : Apple has been highly focused on Apple Watch band as a way of personalizing what the company calls its most personal twist ever . In addition to its own solicitation of sporty , leather , and metal striation , the company has also partner with luxury brandsHermèsand Coach on high - ending watch straps . ( Coach has already sold out of its Apple Watch offerings , agree to its website . ) There are also tons ofthird - company option , many of which are much cheaper than the selections from Apple , Coach , and Hermès .
Modern stria , no matter how limited their supply , are not probable to advance watch sales . But new hardware , whichwe may see in September , and anupgraded operating system , which will definitely tramp out in September , just might .
