orchard apple tree and rumor go handwriting in hand . Back when I first go writing about Apple , I worked for a website called Spymac that purport to have “ top secret ” information about the next big thing . ( We did n’t . ) Think Secret end up getting action after leak point of the original Mac mini and iWork . 9to5Mac ’s Mark Gurman publishes unusually precise study that light up the Internet . And Crazy Apple Rumors still mocks us all .
So it ’s no surprise that we ’re already on to the next one . This is how it goes in Appleland : The iPod begat iPhone rumor ; iPhone begat iSlate hearsay ; the iPad begat iWatch rumor . But associate the dots to the next new intersection category might not be so easy with Apple Watch . Sure , it ’s possible we may all be drive around in Apple Cars in five years , but it ’s equally likely that Apple ’s next great innovation is n’t a fancy new gizmo dressed in space gray aluminium or Au . In fact it might not be a firearm of hardware at all .
For the preceding several month , Apple has been build a system of software and services that position the iPhone as the centrepiece of its universe , much like the Mac once was . The Watch is just one modest piece of its overall plan — and one that we all pick up coming — but Apple ’s next move might not be so tangible . Before we see a television set or a car or even a drone coming out of Cupertino , I call up we ’re first going to see a dramatic augmentation of the Apple advantage that tightens the ecosystem that connects our iPhones and Apple Watches with every other covert and equipment in our lives .
Kit and caboodle
Since iOS 8 made its debut , Apple has been laying the groundwork for a landscape of integrated technologies . HomeKit communicates with the connected devices in our home . HealthKitlets Doctor of the Church and patient use apps and devices to partake in critical statistic . ResearchKit allows medical professionals to collect and study datum fromlarger groups than ever .
With its customs duty mettle - pace sensor and fitness - tracking capability , Apple Watch is the first designed - in - Cupertino gadget to truly take reward of any of them , and it may be the last . It ’s been account thatApple ’s health ambitionsfor the first - genesis Apple Watch were much bigger , and if youlisten to Tim Cook , health is understandably a major component of Apple ’s grand design , secern Jim Cramerlast week that the grocery store is “ belike significantly underestimated . ”
But I do n’t await to see a full line of Apple health products anytime soon . As Apple Watch evolve , it will for sure gain more sensing element and a greater power to empathize our bodies , but perhaps more importantly , Apple is making it unmortgaged that it wants to become a significant instrumentalist in the overall wellness community , and not just as a gizmo maker .
It ’s not as much about Apple Watch ’s health trailing capableness as it is about the iPhone and iOS . To truly realise traction there demand to be a cardinal , secure emplacement where patients and Dr. can easily access and share information . Your Health app might be fill with a lot of white page right now , but as Apple expands the reach of HealthKit and devise more partnership with aesculapian providers , it ’s going to become an indispensable part of our life . The ability to carry a accomplished dossier of medical info into a Dr. ’s authority could be a marvelous boon to the iPhone , with the potential to metamorphose a trillion dollar industry .
Such an task is n’t going to happen overnight . Even with an app already in property , it ’s going to require a important focussing and investment from Apple as it continues to leverage the power of Io and the iPhone to create a unlined , integrated macrocosm that really helps us live longer and healthier .
Internet of screens
Apple already owns the screens in our pockets and on our desks ( and shortly the ones on our articulatio radiocarpea ) , but there are still two major screen door it does n’t completely see : navigation and television . Rumors pop up this week thatApple would unveil a subscription streaming boob tube serviceat WWDC . It ’s undecipherable what channels the service will initially admit , but more intriguing than cord - cutting is the expectation of elevating Apple TV to something that needs to be in hoi polloi ’s home . A TV table service would go a long way toward creating a tighter level of integration between all of our devices , both by adding value and create a addiction .
With a fresh price cut to $ 69 , Apple TV is n’t exactly a cash moo-cow , but that ’s not the percentage point . Apple does n’t need to make seafarer of money by selling the receiver or even the subscription service — it ’s about curl - in and profile . Once Apple TV becomes more than an on - demand gimmick , the ecosystem becomes exponentially more valuable . We can watch live telly on our iPhones and iPads , get monitor about upcoming event on our Watches , and practice Siri to control it all . And when we turn over on the big screen in the star sign , Apple will be there .
And then there ’s HomeKit . The tardy Apple TV package genus Beta discharge “ can be used for testing AirPlay and HomeKit with your iOS apps , ” helping enable communicating between your iPhone and Apple Watch , and all of the HomeKit - compatible tv camera , locks , and light up bulbs in your theater . Again , I do n’t expect Apple to make any of its own devices in this space ( apart from the occasional accomplishment ) , but the consolidation is important . By tie together all of the gadgets and screens in our home with Io and iCloud , Apple becomes a form of personal net utility , ready to push the content we require to the screen we ’re using , whether it ’s a message or a movie .
Revved and ready
Whether or notJony I ve is really working on a mass - market motorcar , CarPlayis a major constituent of Apple ’s integration plan . Like health , it ’s slow going — it’ll take time before a mensurable part of railcar on the road are even able of hooking up to our iPhones , but once they are , it will further incorporate our gadget , transport phone Call , function and , yes , Beats playlists from our iPhones to our dashboards .
Maintaining a runny , unlined experience across all of our devices is Apple ’s final frontier . Ever since Front Row created a universal platform for all of our media on our Macs , Apple has dreamed of an integrated solution that follow us from screen to projection screen , throw us what we need when we take it . opine a world where our iPhone eff we ’re at the doctor ’s office and mechanically queues up the health information it has collected over the preceding six month . Or our Apple Watch alerts us when our favorite squad is locked up in a close secret plan , signaling our Apple TV to tune to the channel .
At the end of Apple events , Tim Cook likes to practice the phrase , “ Only Apple . ” It ’s not about makinga $ 17,000 smartwatchor even selling75 million iPhones in a twenty-five percent . It ’s about integration , something not even Google is in the position to right take out off . No other troupe has build such a nasty , co-ordinated ecosystem of apps and gadget , and Apple is on the verge of connect them all in magical , unlined ways .
It just might not make for aphrodisiacal rumour . But then again , there ’s always Apple Car .
