If there ’s one persistent rumor aboutApple ’s upcoming AR headset , it ’s the very gamy Leontyne Price tag . Ever since we take off hear about it , story have pegged the MSRP at $ 3,000 or high , which would make it one of the most expensive non - Mac gadget in Apple ’s history . However , a newfangled report suggests that while it wo nt be tinny , the literal price might be significantly low than describe .
As reported byXRDailyNews , Apple ’s headset will cost approximately $ 1,500 to manufacture , which includes several gamey - end element that are more than $ 150 each . The entire cost was corroborated by multiple supply - range of mountains sources in China , though the web site notes that some terms “ might not straight correspond to their schematic meanings . ”
total it all up and you ’ve got a sum of around $ 1,500 . Of course , the card of fabric does n’t play the entire cost , which also include product , shipping , distribution , and other factors , but it shows that the AR headset will be a very gamy - end machine . By comparison , the fabrication cost of the Meta Quest 2 is reportedly around $ 750 .
So countenance ’s do some mathematics . The iPhone 14 Pro Max costs Apple roughly $ 475 to make and sell for $ 1,100 . adopt a 40 percent gross margin , there are about $ 185 in added cost , which should n’t be much in high spirits for the headset . But even if we tack on $ 250 per social unit , that brings the total damage to $ 1,750 . If you factor in Apple ’s 40 percent rank gross profit margin , that would bring the MSRP to right around $ 3,000 .
But a Bloomberg report this hebdomad claim Apple could trade the headset “ at toll ” and has even considered selling it at a expiration to return sales . That means the headset could come in as low as $ 1,999 , which would practically seem like a buy compared to the rumour of a $ 2,999 price tag .
We should jazz in just a matter of weeks . TheWWDC keynotekicks off on June 5 , just two weeks from Monday .
