An app called News for iOS 9 replaces Newsstand as the place Apple want mainstream periodicals — plus web site and every other kind of publisher — to place tale and articles , and Apple depict off a sneak peek during Monday ’s WWDC keynote . According to messages from developer who have install iOS 9 , the Newsstand quasi - leaflet turns into a regular folder , and Newsstand apps now have a touchstone , static Io image rather than a usance outcome - cover one . These apps can be get behind to the home screen like any other , and the born-again leaflet may be delete .
Newsstand , first introduced in iOS 6 with unique feature for publishers , including automatic background downloading and updatable screen images , has languish since iOS 7 . With that release , Apple give all developers access to some features and removed the preview on the Newsstand ikon . ( Side bank bill : I really edited and then owned a Newsstand publishing from 2012 to 2014 , so I cognise first handhow this service bear upon publishing house . )
The News app automatically reformats content for every size of gadget and orientation .
Newsstand required custom app development for each issue or the adoption of a third - political party Io bring out political program , such as those offered by29th Street Publishing , Richie , orTypeEngine . The News app does by with that , trust on interpret existing websites ’ HTML as well as a newfangled markup specification call Apple News Format that issue ( and conceivably web log platforms ) will be capable to bring out from their content - management organization . Apple’spreliminary News app siteprovides scant item so far about the data format , but quite a bit of information about everything else .
Removing the necessity of unparalleled or custom apps could spur more involvement by a broader base of publications and bring back some who antecedently opt out . TheFinancial Timesis listed as a partner after having famously been an early rejecter , cancel its iOS app back in 2011 in favor of antiphonal web design that work in all browsers .
Apple ’s older vice prexy of Software Engineering , Craig Federighi , said “ Apple never shares what you ’re reading with third parties . ” However , that appear to mean a one - to - one connection : Apple notes on its News app web site that publishers “ get access to a copious rooms of shaft to measure user engagement with your content . ” That should mean aggregative information will be available rather than individuals ’ legal action .
News closely resemblesFlipboard , a long - endure iOS app designed for a exchangeable purpose : Taking a combination of subsist content and web site take by a user and flux it with algorithmic find of other articles of involvement , while repackaging everything into a flowable formatting that works on a variety of machine .
news program users choose content from partner publication , as well as websites ( not depict ) .
iOS 9 users will pick news sources to add , which can be a mix of Apple partners and average websites , but it can and will bring on a selection of articles bear on to what you ’re already looking at . Apple ’s frailty president of production marketing Susan Prescott ( who joined Apple from Adobe in 2003 ) showed off better half periodicals during an on - stage demo of News during the keynote .
It ’s unclear precisely how Apple will pick content from sites other than pardner for its curated results . John Gruber’sDaring Fireballwas mentioned during the demonstration , and Prescott say that through machine - instruct algorithmic program , Apple had machinate a million searchable theme , which would indicate a large starting point for websites .
Federighi said News will launch with a number of media companies and several dozen publications , including photographic print / digital publications likeGQ , Wired , theNew York Times , Fortune , and theEconomist , as well as deport - digital release like Buzzfeed , Quartz , and the Verge , and cable web with strong online components like ESPN and CNN . Condé Nast has 17 magazines give , he said .
Apple has announced several dozen publications as initial partners with the News app .
The News app does n’t integrate subscriptions or in - app leverage . Like an updated RSS referee , News will only show freely available mental object , although Apple allows publications to include advert and keep 100 percentage of yield , as well as practice its iAds program and keep 70 percent of taxation .
A home page will show newer article like a magazine tables of capacity .
This approaching means that publications like theTimes , theFinancial Times , theEconomist , and others that rely on subscription tax revenue for part or a absolute majority of revenue will need to keep aboriginal or entanglement apps for full admission , but can use the News app to press a subset of content to give rise ad tax income and entice subscription . spiritualist electric receptacle that bank entirely on advertizing can push everything to News as if it were just another kind of WWW web web browser .
The News app track closely initiative at other digital giant to convey in professional coverage and timeliness , such as Facebook ’s lately launched Instant Articles . Instant Articles was announced May 12 with some fanfare , but no newfangled articles have appeared in the format for three weeks .
intelligence launch initially in the U.S. , UK , and Australia , bundled within iOS 9 . This limitation may in part be based on its machine - get wind algorithmic program , which are by nature speech communication specific .
