Apple say Thursday that it will control the sales event and distribution of all iPhone software create by sovereign developers . The software system will be dish out via a new political program on the iPhone called App Store , as well as on Macs and PCs via a new section of the iTunes Store .
Unveiling App Store during Thursday ’s iPhone briefing at Apple ’s Cupertino main office , CEO Steve Jobs described App Store as “ an program we ’ve written to deliver apps to the iPhone . And we ’re going to put it on every single iPhone with the next release of the software . ”
That package — the iPhone 2.0 liberation — is slated for June and will also include the Software Development Kit announce Thursday . Abeta of the SDKis useable now from Apple .
The iPhone 2.0 release will be a free update for iPhone users . job say the same software update will also be uncommitted to iPod touching owners , though they ’ll be blame a fee , just as they were in January when Apple blame $ 19.95 for the 1.1.3 software update .
“ The way we account for the iPhone is with subscription accounting , so we take the revenue over two geezerhood , ” Jobs explain at Thursday ’s briefing . “ The way that we account for iPods is more normal accounting . And so , because of that , we have to charge a nominal fee … But we do n’t search at this as a profit chance . ”
The App Store
When it debut , the App Store will take up its bet - and - feel from the iTunes Wi - Fi Store , the on-line retail mercantile establishment that give up iPhone and iPod tinct exploiter to buy music directly from their handheld machine . The App Store will break out items , categories , and top downloads into leaning . A search function will help iPhone users find the program they want .
Users tip the cost of an software to download the software . A second tap will establish it on the iPhone , either over a cell internet or via Wi - Fi . Alternately , users can buy iPhone applications through iTunes running on a computer , install them by synchronise the iPhone .
Under the plan announced by Apple Thursday , developers will get 70 percent of the revenue from program sales , with the other 30 percent going to Apple . Developers will get their share of the revenue from Apple on a monthly base .
“ We do n’t mean to make any money off the App Store , ” Jobs said . “ We ’re basically giving all the money to the developers and the 30 pct that pays for running the store , that ’ll be great . ”
In addition to put up third - political party apps for a fee , the App Store will also admit spare practical software from developer .
The App Store will also handle update to iPhone applications substance abuser have previously bought and installed , apprise users when updates are uncommitted . One tap of the Update release will download and set up the updated translation over the air .
While this reach the door to third - party software developer who need to make products for the iPhone , Jobs said their will be limitation on what Apple will take into account to be published through the App Store . Apple executive specifically cited porn , concealment - breaching putz , bandwidth - hog apps , and anything illegal as an exemplar of the restrictions . The sliding board in Jobs ’ Keynote introduction also listed “ unforeseen , ” leaving reach the possibility that Apple could redefine what ’s acceptable in an iPhone app at a later date .
The SDK itself is available for loose . Developers can also run a simulator on their Macs . Developers who need their applications lot through Apple compensate a $ 99 fee to join the company ’s new iPhone Developer Program .